The Flavorists at Givaudan

"When you chug a sports drink or chew a stick of gum, you probably don't think of science. But there is a precise science - and a delicate art - behind what you're tasting. Morley Safer reports on the multibillion dollar flavor industry, whose scientists create natural and artificial flavorings that make your mouth water and keep you coming back for more.", CBS News.
The following video was part of one of the most watched shows on 60 Minutes. Many people responded which raised many concerns. What do you think? Are we fat and unhealthy because we crave great flavors? What is "natural" food? Do great flavors hide bad food? Would we eat better food if the flavors were improved?

Biosun FFI is a select U. S. distributor for Givaudan's line of flavors in the beverage, sweet and dairy industries.

Moffitt Cancer Center receives check from Mark and Linda Messersmith

Mark Messersmith (2nd from right) and wife Linda (2nd from left), present a $3000.00 check to the H. Lee Moffitt Cancer Research Center in Tampa, Florida on November 17, 2011. These funds were raised at a fundraiser gala sponsored by Biosun Flavors & Food Ingredients and held at The Tampa Club in downtown Tampa on October 22nd.

Linda is a 17-month breast cancer survivor and patient of this world-renowned facility. Standing with the Messersmith's are Linda's oncology surgeon, Dr. Richard Kiluk (3rd from left) and his nurse, Jayne Cartwright (far left) both work in the Moffitt Breast Cancer Specialty Unit. Also present (far right) is Courtney Loebel, Moffitt's Charitable Contributions Coordinator.

Mark stated, "It is a honor and pleasure to contribute to this impressive facility which has a goal to cure the spread of 1st or 2nd degree breast cancer by 2018. Moffitt says their current advancements even give them great hope that if patients participate in future diagnostic screening tests at a few key points in their life, this disease will be cured entirely by 2030, due to Moffitt's and other leading cancer center's cutting edge genome research. I am forever grateful for the professionals at this center for saving Linda's life!"

Are you on FaceBook? So is Biosun FFI!

Visit the Biosun Facebook Page for more about Biosun Flavors and Food Ingredients.

Biosun hosts party to support cancer research

In support of cancer research by the H. Lee Moffitt Cancer Center, Biosun hosted a party on Oct. 22, 2011 at The Tampa Club. Friends, family and colleagues attended and three thousand dollars ($3,000) was raised.

Biosun manager and his pet therapy dog Benji

Biosun assumes the responsibility of becoming actively engaged in helping the local community and others nationwide. Our employees are very involved in creative volunteering efforts throughout the Tampa Bay area, which Biosun encourages by allowing them to help choose the charitable organizations we eventually support. One example is a Biosun manager, Cary Gould, who with is wife Jill and their pet therapy dog Benji volunteer at local hospitals.

View a video of  Benji, pet therapy dog of Cary and Jill Gould.



Visit Benji on Facebook.

Givaudan is #1 in Food Processing Readers' Choice Survey

Food Processing magazine says "A good supplier is worth his weight in gold. Who are the good ones?" Well, in their 2011 Readers' Choice survey, their readers picked Givaudan as the best (ranked #1) in the Beverage Flavors category. Biosun FFI has long enjoyed being a select U.S. distributor for Givaudan's line of flavors in the beverage, sweet and dairy industries.

Read more about Biosun's Givaudan Flavors on their website and ask a Biosun representative for flavor samples and other information to help you with your next project.

Sweet taste is not simply about the amount of sugar

Givaudan, the giant in the flavor industry, reported it will increase its investment in its TasteSolution health and wellness program. This responds to increasing demand from consumers for food products that are healthy but also taste great.

Givaudan's global product manager for sweet goods and dairy explained that achieving desirable levels of taste and sweetness "is not simply about replacing or reducing sugar."


Biosun is a select distributor of Givaudan flavors for the dairy and sweet goods industries.

Fiber- A Solid Ingredient

Planning a product aimed at the nutrition-minded? Consider adding a significant amount of grains, which are rich in dietary fiber!

Researchers from the National Cancer Institute in Rockville just released a new study examining the relationship between dietary fiber intake and mortality from specific causes. They were able to conclude that dietary fiber intake significantly lowered risk of death in men and women. More specifically, fiber lowered the risk of death from cardiovascular, infectious, and respiratory disease by 24% to 56% in men and 34% to 59% in women.

Spruce up your fiber-rich snack by making it flavorful and eye appealing! Biosun distributes flavors for one of the world's largest flavor producers, as well as a vast array of natural and artificial colors.

Read more details about the fiber study here.

New world's hottest chile delivers punch greater than military chili hand grenades

A new chili has been developed which reportedly delivers a punch greater than the chili hand grenades used by the Indian Army.

Click here for more on the too-hot-to-handle Infinity Chili!


Biosun Flavors & Food Ingredients distributes flavors including hot and spicy flavors.

Plan on getting fruity in 2011?

Superfruit flavor trends for 2011 include Aquaje, Borojo and Cherimoya

Aguaje
This fruit comes from a palm tree that is native to swamps and wet areas in South America. Its sweet flavor is most popular in ice cream, wine, juice and jam.

Borojo
This fruit grows from a tropical tree that is native to Colombia and Ecuador. It's sour and sweet taste is most often found in jam, wine, and desserts.

Cherimoya
This superfruit grows from an evergreen shrub that is native to Ecuador, Bolivia, Chili, Peru, and Colombia. Mark Twain once described it as "the most delicious fruit known to man." It is commonly used in hot sauce, ice cream and other various desserts, and wine.



Find out about more and this year's trends in superfruits.

Biosun Flavors and Food Ingredients is a primary flavors distributor for one of the world's largest flavor producers. Contact us for any of your superfruit flavor needs!

Adventurous Flavors, Wellness Foods Trending in 2011

Cloudberry. Umami. Arepas.

These are just some of the projected trends for 2011!

For more trends visit the Food Product Design website.

Beverage R&D: 2011 New Product Development Survey

According to the new Beverage Industry's New Product Development Survey for 2011, natural colors and flavors will be the main factor in new product development.

Click here for more!